Promotional
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Promotional

Brand ambassadors, sampling teams & product specialists.

Hold a room, deliver a script word-perfect, and represent your brand like they own it. Casting is curated — we match face, voice and energy to the brand brief, not just availability.

An ambassador is the brand for the four seconds it takes a stranger to decide whether to engage. Get the casting wrong and the whole campaign feels off-key. We treat ambassador work like casting a film, not filling a rota.

350+
Activations / year
8k
Ambassadors
98%
Brief-fit rating

How we work

The approach

01

Brief-led casting

Tone, demographic, region, language, look — we shortlist against your brief and send headshots and short reels for sign-off before activation.

02

Script & product training

Every ambassador goes through a brand workshop before the first shift — product facts, tone of voice, do-not-say lines, escalation paths.

03

Live reporting

Daily numbers, photos and qualitative feedback from the field — so the campaign you signed off is the one actually playing out on the street.

"From a Westfield activation to a 12-city sampling tour, the brand never gets diluted on the way to the public."

Roles we staff

The crew

Brand AmbassadorsSampling CrewDemo SpecialistsStreet TeamsActivation Leads

Selected partners

Red BullDiageoNikeCoca-Cola

Keep exploring

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